How to Create a Facebook Business Page (Brand Builders)

Do you own a business but don’t know how to make a Facebook business page? Follow this guide for easy setup instructions! (est. time setup – 20mins) Steps to Creating a Facebook Business Page. Make sure you are logged into your Facebook account. Type the following address into the url: www.facebook.com/pages/create.php Select the top left box that says “Local Business…

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Utilizing Instagram in Your Business Marketing Plan (Brand Builders)

Short n’ Sweet: Why Should I Use Instagram In My Marketing Plan? Instagram is used as a step towards changing brand strangers into brand enthusiasts More cost effective than a majority of print promo and sponsorships Instagram can be an effective entry point for prospects under 40 Strengthen relationships Engage leads to create conversion. Think of Instagram content as curated…

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Three Tips for Competition Research (Brand Builders)

Here’s a sobering fact: other people are way ahead of you when it comes to Charlotte NC IG marketing. If you are getting into the instagram game a bit later than you would have hoped, this may seem a bit disheartening. I have good news: You can use your competition’s tactics to strengthen your own! Check them out with these…

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Graphic Design- When Should You Steal?

When Stealing isn’t bad. Graphic design, or commercial art, doesn’t have to be as strictly original as visual art. “Stealing” imagery creates a common visual language that can be better understood (sometimes subconsciously) by a greater audience. Designers should get to know people’s personality types and social groups better to understand what visuals they will and won’t react to. While…

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