Never Run Out of Facebook Post Ideas Again!
Bookmark this page, print it out, email it to yourself, do whatever you need to. I have compiled this list to be referenced over and over again. Give it a try!
- Share current industry news.
- Seasonal/holiday related posts.
- Repost a community event you will be going to.
- Answer a frequently asked question about your industry.
- Happy birthday to one of your best clients.
- Share an inspirational quote image. Images get up to 60% more attention than plain text.
- Tell a cheesy joke. Something to bring a smile to your reader’s face. Keep it short and lighthearted.
- Post a Fun Fact. Can be about your industry or loosely related to your field. The more surprising the answer the better!
- Post an attention-grabbing statistic about your industry.
- Correct a often-believed misconception about your industry.
- Post an infographic for your target demographic. Try using dailyinfographic.com
- Post a behind the scenes photo of you doing work in your business. Maybe post your workstation, too (if it is tidy).
- Throwback Thursday: take a trip down memory lane to tell your clients the humble beginnings of your business.
- Monday Motivation: Give users a positive message to get them pumped for the rest of the workweek.
- Introduce your newly hired employees. Include a professional photo of them.
- Tell a short personal story about your brand. This will help give your business a more human element.
- Post a simple holiday recipe.
- Post a selfie! Keep it professional; selfies including children tend to do better.
- Post a fill in the blank question. Stick around so you can moderate the responses and give an answer!
- Ask users their opinion on a choice to be made!
Ask users which one they’d choose! - Give a shout-out post to someone close to you. Show that you appreciate them and their accomplishments. Make sure you tag them in the post so they are notified that you posted it.
- Give a shout out to a group of hardworking people you know!
- Post a customer testimonial.
- Ask users their favorite memory, ex. What was your most memorable Thanksgiving Dinner?
- Repost some of your customer’s photos (PM them to ask their permission first!)
- True or false posts. Provide a simple “fact” and then ask your followers if they think it’s true or false. Reply back with the answer.
- Link to a popular industry-related tool that clients could find helpful. (can be an e book, web app, website, etc!)
- Post an article that would be helpful to your target demographic.
- Host a small giveaway on Facebook. Post updates on the contest every few days. When the winner is chosen tell them how to receive their prize. Post Must include:
- Urge users to participate and mention how to participate (Ex. like my page, leave a review, fill out my survey (provide Survey Monkey link) etc)
- Date the contest starts
- Info on the prize
- Date the contest ends.
- Repost some of your popular old content! Just because you post it once, doesn’t mean that everyone was able to see it. Tweak the wording a bit and post it again.
After 2 months of posting these topics, measure your success with Facebook insights. (Find the link on your business page—it is the 4th link above your business’s image banner) Scroll to the bottom of the page (to your most recent posts) and find out what posts are more popular than the rest. This way, you can focus on what is working and drop what isn’t.
If you haven’t already, make sure you learn how to create and follow a social media strategy to work more efficiently!