Short n’ Sweet: Why Should I Use Instagram In My Marketing Plan?
- Instagram is used as a step towards changing brand strangers into brand enthusiasts
- More cost effective than a majority of print promo and sponsorships
- Instagram can be an effective entry point for prospects under 40
- Strengthen relationships
- Engage leads to create conversion.
Think of Instagram content as curated media posts to help capture the attention of your targeted prospects. Using Instagram, you can move them farther along into your marketing funnels and eventually your shopping cart.
End Note:
Putting a bit of effort in your business Instagram account will help you visually communicate with your target market and also help you get you a leg up on your competition. Making this channel apart of your overall marketing plan will only help strengthen your Charlotte NC business recognition. Why not give it a spin?
PS. Check out our Facebook Brand Builder Guides also!